➡️In 'So Good They Can't Ignore You', author Cal Newport challenges the popular belief to 'follow your passion' and instead argues that passion is something that can be cultivated through developing rare and valuable skills

➡️ Through in-depth research and real-world examples, Newport demonstrates how to approach your work with a craftsman mindset, focusing on continuous improvement and building career capital

➡️ This book is a must-read for anyone looking to stand out in their field and create work that is both fulfilling and rewarding

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